Top 10 Freelancing Skills to Learn in 2023 for Beginners

ProfitProton Logo Sjoerd Visser
Top 10 Freelancing Skills to Learn in 2023 for Beginners

Freelancing has become an extremely popular way for people to earn money online.

With the rise of the work from home jobs over the past few years, there are now more opportunities than ever to find freelance jobs and side hustles.

The great thing about freelancing is that there are options for people with all levels of experience. Even total beginners can get started with just a few basic skills.

For beginners looking for quick and easy ways to make money online, learning freelancing skills that are in high demand can be a great way to start your business.

In 2023, a list of some of the most in-demand and profitable freelance skills include content writing, video editing, search engine optimization (SEO), social media marketing, 3D modeling, logo design, frontend web development, programming, translation services, and virtual assistance.

With the help of online tutorials, courses, and artificial intelligence (AI) tools, anyone can start learning these skills and begin offering their services in just a matter of days, weeks or months.

Top 10 Freelancing Skills to Learn in 2023 for Beginners

1. Content Writing with AI

Content writing with artificial intelligence (AI)

Content writing is a valuable skill that can be applied to various platforms and industries. With the rise of artificial intelligence, content writing has become even more effective.

AI tools, such as ChatGPT, can help you optimize your writing workflow and generate professional and engaging content.

You can utilize AI-powered content writing for various purposes, including writing video scripts, blog posts, and ghostwriting.

  • Video scripts can be used to create TikTok theme pages and produce videos using either your own voice or AI voice generation services, such as Elevenlabs.

  • Blog posts can be published on your own blog or submitted to other websites.

  • Ghostwriting involves writing content on behalf of someone else, and platforms like Fiverr provide opportunities to offer ghostwriting services.

To streamline the writing process you can make use of AI tools like ChatGPT.

This allows you to generate drafts quickly and efficiently. You can then go back and edit the AI-written content to ensure it is high-quality and original.

In 2023, working on a business idea driven by AI is a great move considering the rapidly increasing popularity and demand for AI-driven solutions.

2. Video Editing

Video editing

The demand for freelance video editors has grown exponentially with the popularity of sites like YouTube and TikTok.

While advanced skills are required for some types of editing, beginners can get started on easier projects like editing existing YouTube videos into shorter clips for TikTok.

Learning video editing can open up opportunities to work with influencers and brands to edit their long-form content into engaging short-form content on platforms such as TikTok.

There are several video editing software options available, such as Hitfilm Express, which is free and great for beginners, and Adobe Premiere Pro, which is a paid software with advanced features.

It's essential to build a strong portfolio by editing your own videos or collaborating with aspiring creators to showcase your skills to potential clients.

A great way to find video editing clients is by directly reaching out to YouTube creators and offering your services. Make sure to have a portfolio ready with sample edits.

Most freelance video editors charge around $20 - $40 per hour, but you can offer your first edit for free to gain trust.

3. Search Engine Optimization (SEO)

Search engine optimization (SEO)

Every business needs help improving their search engine rankings, so SEO skills are always in demand.

As a beginner, you can learn SEO fundamentals like keyword research, on-page optimization, and link building. Stay up-to-date on Google's algorithm and best practices.

Once you have a solid understanding, you can offer SEO services to small businesses. This may include keyword research, optimizing pages for target keywords, and building backlinks. Typical rates are around $50 - $150 per hour.

4. Social Media Marketing

Social Media Marketing

As a social media freelancer, you can offer services like managing accounts, developing strategies, creating content, running ads, and analyzing performance.

It's best for beginners to focus on one or two platforms like Facebook and Instagram.

Use free analytics tools to track growth and ROI.

Rates start around $25 per hour but can go up to $150+ once you gain more experience.

5. 3D Modeling

3D modeling

3D modeling is an advanced skill but something beginners can start learning in their spare time.

With the rise of augmented reality (AR), virtual reality (VR), and the gaming industry, the demand for 3D models has increased significantly.

Blender is a popular free software for 3D modeling that provides all the necessary tools and features.

By learning the basics of 3D modeling and continuously improving your skills through online tutorials and resources, you can offer 3D modeling services on platforms like Fiverr or sell 3D models on marketplaces such as CGTrader, Sketchfab, or Turbosquid.

6. Logo Design

Logo design

Designing logos for brands and businesses can make for a lucrative freelance career.

As a beginner, focus on learning fundamentals like color theory, typography, and image composition.

Study both classic and trendy logo styles, and offer discounted rates as you build a portfolio.

Logo design rates typically range from $70 - $500+ per project.

Freelancing platforms like Fiverr and Upwork provide opportunities to offer logo design services to clients worldwide. Here you can learn how to get customers on Fiverr.

7. Frontend Web Development

Frontend web development

Having web development skills is extremely valuable as a freelancer.

For beginners, frontend web development is a great place to start. You'll need to learn HTML, CSS, and JavaScript. Then you can create sites from scratch or work on enhancing and updating existing ones.

Typical freelance rates for frontend developers range from $30 - $100 per hour based on experience.

Online coding platforms and resources, such as freeCodeCamp and Codecademy, can help you enhance your frontend web development skills.

8. Programming


If you're willing to invest the time into learning a programming language like Python or JavaScript, you'll open yourself up to endless freelancing opportunities. Programmers are constantly in high demand across many industries.

Focus on building a portfolio of small projects showcasing your skills. Then you can start applying for freelance programming jobs which pay $40 - $150+ per hour.

9. Translation Services

Translation services

Offering translation services can make for a great side hustle. If you are fluent in multiple languages, your skills are already very valuable.

While AI tools like ChatGPT can help, make sure to carefully review any machine-generated translations.

Most freelance translators charge by the word, often around 15 to 20 cents per word.

Upwork and Fiverr provide a platform for freelancers to find translation projects. Clients often require translation services for documents, websites, or marketing materials.

10. Virtual Assistant

Virtual assistant

Finally, becoming a virtual assistant allows you to offer a wide range of administrative services to clients.

You can start small by offering to manage emails, calendars, data entry, research, scheduling, and other tasks.

Build up testimonials and reviews as you gain experience. Virtual assistants typically charge $25 - $50 per hour.

Key Takeaways

Taking Advantage of AI for Increased Efficiency

To maximize earnings as a freelance beginner, it's wise to make use of artificial intelligence tools. As mentioned above, ChatGPT can help generate drafts for content writing projects very quickly.

For other skills like programming, design, and data entry, AI can help boost your workflow as well.

That being said, take care not to over-rely on AI when delivering finished work to clients. Always review and refine any AI-generated outputs carefully to ensure quality.

Find ways to utilize AI as an asset without compromising originality or accuracy.

Continuous Learning is Key

To build a successful freelance business, you must commit to continuously improving your skills.

Follow influencers and experts in your field to stay on top of trends. Set aside time each week for taking online courses and tutorials. Consider investing in mentorship programs.

Outstanding skills are a top reason clients may stop working with you. Find ways to expand your knowledge and services over time.

Learning new related skills can also help you appeal to a wider base of potential clients.

Be Patient and Persistent

It takes time to build trust and authority as a newcomer to freelancing. Be prepared for some rejection and slow periods in the beginning.

Don't get discouraged, and focus on delivering amazing work for every single client, even if that means working for low rates at first.

Persistence and consistently excellent service are key to long-term success on freelancing platforms.

As you gain great reviews, your profile authority will grow. This leads to higher visibility, increased inquiries, and the ability to raise your rates.

Start Your Freelancing Journey Today


Freelancing presents an exciting opportunity to take control of your career and income. With just a bit of effort picking up in-demand skills, beginners can start landing clients and earning money.

Focus on providing tremendous value, over-delivering on projects, and keeping your skills sharp.

While becoming a successful full-time freelancer takes significant commitment, it's an achievable goal for those willing to put in consistent work.

With so many platforms and marketing channels nowadays, there is unlimited potential.

Start exploring the possibilities and take the first steps towards freelancing success today!

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